VELOSYSTEM OVERVIEW

BIOMECHANICS APPLIED TO CYCLING.

COMMUNICATION + DESIGN

THE COMMUNICATION WORK WE DID FOR VELOSYSTEM, A COMPANY WORKING IN THE BIOMECHANICAL FILED WITHIN THE CYCLING WORLD, IS WIDE AND WHAT WE ARE REPEATING HERE IS JUST A REPRESENTATIVE SELECTION OF IMAGES. THE AREAS OF COOPERATION INVOLVED BOTH COMMUNICATION AND DESIGN DEPARTMENTS, SINCE THE COMPANY NOT ONLY NEEDED A COMMUNICATIVE SUPPORT, BUT WAS ALSO IN NEED OF GIVING ITS EQUIPMENT AND SPACES A NEW LOOK. WE TOOK A PHOTO SHOOT FOR THE CATALOGUES AND WE TOOK SOME MORE PARTICULAR SHOOTS FOR THE ADVERTISING.
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