THE PROJECT WAS BORN FROM THE NEED TO REDESIGN AN EXHIBITION AREA. AFTER A CAREFUL RESEARCH PHASE WE DEVELOPED THREE EXHIBITION TRENDS THAT PERFECTLY FIT IN THE CONTEMPORARY DESIGN SCENARIO, STYLISTIC TRENDS THAT WILL ALSO BE PROJECTED TOWARDS THE NEAR FUTURE. THE IDENTIFIED TRENDS HAVE BEEN ASSOCIATED AND DEVELOPED IN THREE CONCEPTS WITH THE THEME “FUTURE”, INTENDED AS A COMMITMENT TO THE COMMUNITY, AND ENHANCEMENT OF CULTURAL HERITAGE. THIS WAY TO DESIGN, COMPLEX BUT EXCITING, INVOLVED ALL THE DEPARTMENTS OF CREO DESIGN&CONSULTING: DESIGN, COMMUNICATION, INTERIOR. THESE ARE OUR DESIGN DECLINATIONS FOR THE DEVELOPMENT OF SPACES THAT COULD CONTAIN ART PIECES OF IMMENSE ARTISTIC VALUE.

THE PORTAL

THE PORTAL CAN EFFECTIVELY SYMBOLIZE THE PASSAGE TOWARDS A PLACE WHERE ART IS SELF-EVIDENT, OF FREE USE TO THE PUBLIC, AN OPEN DIALOGUE AND EXCHANGE BETWEEN THE BANK AND CITIZENSHIP. IT PRESENTS ITSELF IN THE WAY IN IN ALL THREE PROJECT DECLINATIONS. IT OVERHANGS AND REDRAWS A DOOR ON THE DOOR. IT INDICATES THE WAY. IT INVITES YOU. BEYOND THE THRESHOLD, THE SPECTACLE OF ART.